MUUSA: LIGHT FOR CORONA-ERA MUSIC MAKERS
When the corona hit and crippled practically the entire events and culture industry, a company in southern Ostrobothnia decided to invite a band from Seinäjoki to play music. The result was the delicate and melodic Muusa: single, which was released on Spotify on 5 April.
- The cultural and music sectors are in dire straits because of the pandemic. It is easy for me to identify with the position of the creators, as I myself have worked in the music industry and as an event organiser for over a decade. I started to think about how our company could help creators in this very challenging situation for everyone. I hope they like the song we commissioned," says Jukka Asp, Managing Director of KVS Valaistussuunnittelu Oy.
Jukka issued a challenge to Terhi Tikkamäki and her band ENNE. Terhi has previously made music under the artist name Zerafia .
- ENNE has released 7 singles in the last couple of years, some of them with music videos. Just as the band was getting into the swing of selling out gigs, the chorus hit. The collaboration proposed by KVS Ltd came as a godsend. We are extremely grateful and very happy for this opportunity. We are looking forward to seeing how the fruit of our collaboration will be received," says Terhi.
- Jukka wanted the lyrics of the song to be multi-dimensional. We struggled with the lyrics for a long time.
KVS specialises in demanding lighting solutions and electricity, as well as wholesale business in the field.
- The object of this piece, the muse, can be conceived as any source of creativity: as light, music or an object of romantic love. The last verse sings about challenges and not giving up in the face of them. This guideline applies not only to the process of creation, but also to the times we live in now," Terhi reflects.
There are other ways to get art or culture than buying tickets to events. What is needed now is the will, creativity and enterprise of all concerned. Just a few thousand euros can pay for an album or other work and support its creators at the same time.
- So I challenge all entrepreneurs to be creative and think about how we can help each other through these challenging times," says Jukka Asp.
ENNE
ENNE is a pop rock band formed in 2018, whose band cabin is located in Seinäjoki. ENNE's musical aesthetic is based on organic sounds.
Singer/pianist Terhi Tikkamäki, drummer Rami Rissa and bassist Janne Raiski have been playing in the same line-up since 2006. Guitarist Tuomo Unkuri, who has also contributed to Telaketj, brings his own spice to ENNE's production with his compositions and arrangements. The songs are mainly written by Terhi Tikkamäki.
The Muusa single also features Tuomas Hannuksela on saxophone.
MUUSA-SINGLE:
Composition & lyrics Terhi Tikkamäki
Arrangement Rami Rissa, Janne Raiski, Tuomo Unkuri, Tuomas Hannuksela
Studio recordings and mixing Henri Peltola, Komppi-Tuotanto
Music video shot and edited by Samuel Hoisko, Neliö Media
Mastering Minerva Pappi, Waudio Mastering
In addition to the musicians featured in the video, KVS Oy.
Jukka Asp, Managing Director
Risto Lilli, Director of Electrical Works
Vesa Talvitie, Import, Accounting
Jussi Vainio, Tampere Office Manager
Milla Santamäki, interior design, online store
and electricians Jere Peltonen, Aki Liski, Niko Pannula, Christian Anjala, Lassi Haapa-Aho and Aleksi Ämmälä.
KVS - a passion for lighting, interior design and electrical engineering
KVS Valaistussuunnittelu Oy, specialising in lighting and electricity, designs and implements healthy and adaptable lighting solutions, consults, guides and acts as a wholesaler. As a lighting specialist, KVS is the official distributor of the Casambi wireless lighting control system in Finland. KVS' technology is used to light Porvoo Cathedral, the National Museum and several other museums, as well as banks, shops and gyms.
The owners of the company also hold the first two of Casambi's highest certifications in Finland, enabling them to consult on all levels of the most challenging lighting projects.
Founded in 2013, KVS Oy is a growth company from Seinäjoki, whose turnover has grown from €300 000 to €1 million per year. The company currently employs 12 people and has offices in Seinäjoki and Tampere. The company's main shareholder is the parent company HTF Group Oy. The group also includes sister companies Helatukku Oy, Helakeskus Oy and MP-Tietosovellukset Oy.
